Bringing the world’s leading technology brands to consumers for more than 30 years, Bilkom continues to strengthen its position via new brands, competitive prices and its service diversity.
In 2018, the Company included DJI, the world’s leading producer of drones, to its top-tier portfolio including Apple, Asus, Huawei, Alcatel and Warner Bros brands.
Digital transformation projects focusing on growth, efficiency and cultural change
The increase in efficiency through digitalization in the changing competitive landscape plays a key role in the development of Bilkom’s “value-added distributorship” model. Studies undertaken since 2010 with the motto of “Turkey’s Digital Life Coach” were integrated into the Koç Group’s “Digital Transformation Program” as Bilkom made digitalization part of its business culture.
Growth rate in excess of the sector
Achieving growth rates far in excess of the sector since 2011 in line with its sustainable growth strategy, Bilkom’s sales revenues reached TL 2.3 billion in 2018. The Company climbed to 168th place in the Capital 500 list after growing with an average annual rate of more than 45% in TL terms between 2013 and 2018 compared to its ranking of 474th in 2013. In the Fortune Turkey 500 on the other hand, Bilkom ranked in 138th whereas it was not even included in 2013.
Bilkom increased the number of sales points through which it provides daily distribution services in the retail sector to more than 5,000.
iVisit Anatolia Project
Bilkom’s digital transformation focused work model is also reflected in the field of social responsibility as the Company’s “History is Revived in Three Dimensions - iVisit Anatolia” project continues to move forward in its second phase, incorporating the walls of Edirne.
In parallel with its value-added and focused distributorship strategy, Bilkom aims to expand its digital and mobile focused product portfolio with leading brands. The Company will continue to increase its operational efficiency and market share with the support of digital transformation projects.