29.06.2021

Koç Holding and Turkish Olympic Committee Join Forces

10 min

KOÇ HOLDING AND TURKISH OLYMPIC COMMITTEE JOIN FORCES ON THE WAY TO TOKYO 2020 SUMMER OLYMPIC GAMES

Koç Holding has become the official sponsor of the Turkish Olympic Committee on the way to Tokyo 2020 Summer Olympic Games. Announcing the collaboration, Koç Holding Vice Chair of the Board Ali Y. Koç said: “In 2013, our paths has crossed with the Turkish Olympic Committee during the campaign we carried out as a country so that Istanbul could host the Olympics. Also at that time we, as Koç Group, have shouldered the responsibility and band together for our country. Now, in these difficult days as well, we stand by the Turkish Olympic Committee and our national athletes. We, as Koç Holding, have become the official sponsors of the Turkish Olympic Committee in order to support our athletes on the way to Tokyo 2020 Summer Olympic Games. Sports is invaluable for our country and we have to strive to transform this value into a factor that unites us. Hereby, I would like to wish success to nearly 100 national athletes from 18 branches who will be representing our country in Tokyo 2020 Summer Olympic Games by continuing their training with determination and without giving up, despite the extraordinary concentration difficulties brought by a 1 year delay, without breaking away from their goals for a moment. I truly believe that the values represented by each of our Olympic athletes, the sacrifices they made on the way to the Olympics, their devotion, patriotism and their stance in life are a great spiritual legacy beyond medals for both us and future generations.”
 
Koç Holding has become the official sponsor of the Turkish Olympic Committee on the way to Tokyo 2020 Summer Olympic Games. Commenting on the cooperation between Koç Holding and the Turkish Olympic Committee, Koç Holding Vice Chair of the Board Ali Y. Koç said: “We see the economic and social development of our country as a whole, based on the words of our late founder Vehbi Koç ‘We exist as long as our country exists.’ And we position our investment in sports as an important pillar of social development, supporting many sports activities in many different branches through our group companies. We are working hard towards making sports available to all segments of society and to make Turkey a leading brand in the sports as well on a global scale. As Koç Group, we see sports not only as a connective link, but also as a corner stone that includes all humanistic values ​​that we always advocate, such as friendship, solidarity, excellence and fair play. We have taken these values as a basis while setting the permanent theme of Mustafa Koç Sports Awards: “Contribution to Olympic values,” while emphasizing that it is very important for our successful athletes to set an example for society by keeping these values alive not only in sports but also in their daily lives. Yasemin Adar, Taha Akgül, İlke Özyüksel and İbrahim Çolak, winners of this award since 2017, are going to represent our country in Olympic Games this year. Sports is invaluable for our country and we have to strive to transform this value into a factor that unites us. To this end, I believe that we have to increase the number of our success stories in different branches and support such successful athletes. These extraordinarily difficult times makes us realize once again the value of spreading Olympic values across the society, derived out of humanistic values, the importance and unity and solidarity, and uniting around certain values.”
 
Ali Y. Koç: “We will continue to work for Turkey to become a successful sports country and for Turkish sports to be recognized in the international community through humanitarian values ​​such as friendship, excellence and respect.”

Expressing that they are very proud of supporting national athletes in the Olympics, which is described as the pinnacle of sports, Ali Y. Koç said: “In 2013, our paths has crossed with the Turkish Olympic Committee during the campaign we carried out as a country so that Istanbul could host the Olympics. Also at that time we, as Koç Group, have shouldered the responsibility and band together for our country. Now, in these difficult days as well, we stand by the Turkish Olympic Committee and our national athletes. As Koç Holding, we have become the official sponsor of the Turkish Olympic Committee in order to support the values of our country in Tokyo 2020 Summer Olympic Games. Hereby, I would like to wish success to nearly 100 national athletes from 18 branches who will be representing our country in Tokyo 2020 Summer Olympic Games by continuing their training with determination and without giving up, despite the extraordinary concentration difficulties brought by a 1 year delay, without breaking away from their goals for a moment. I truly believe that the values represented by each of our Olympic athletes, the sacrifices they made on the way to the Olympics, their devotion, patriotism and their stance in life are a great spiritual legacy beyond medals for both us and future generations. As a result of our cooperation with the Turkish Olympic Committee, we will continue to work for Turkey to become a successful sports country and for Turkish sports to be recognized in the international community through humanitarian values ​​such as friendship, excellence and respect.”

Commenting on the collaboration, Turkish Olympic Committee President Uğur Erdener said: “Despite the pandemic conditions that deeply affected every sphere of life and all sectors, the Tokyo 2020 Olympic Games were the Games which we have given the maximum support to the highest number of national athletes. We have achieved this thanks to our stakeholders, who share the same excitement with us and give the same importance to the development of Turkish sports and the spread of Olympic values ​​in our country, to support our national athletes. We are very happy to take our long-standing cooperation with Koç Holding one step further with the occasion of the Tokyo 2020 Olympic Games in the context of supporting Turkish sports. Koç Holding is one of the most valuable and leading trade and industrial organizations of our country, supporting Turkey's recognition as a sports country in the world, reaching the point it deserves in the Olympic Games, and helping our national athletes to realize the goals they dedicate their lives to. Therefore, we are also pleased to be collaborating with a stakeholder who shares common ideals with us.”